Reactivation Letters

Never Let Another Patient Slip Through The Cracks!

What You Need To Know:  A typical dental practice loses 25 - 35 patients every month through inactivity - they just "drift away." No one contacts them, and you never hear from them again. By the time they NEED a dentist, they have no allegiance at all to the last dentist they saw. The PLZ Reactivation System is the ONLY system we know of that automatically identifies and contacts these patients, and lets you know if they need a phone call.

"This service is fantastic. I have already seen a bunch patients who have been "automatically reactivated". Through two reactivation patients last week, we diagnosed and scheduled two implants and two crowns! Great
stuff. I can remember when we did this by hand. It took two assistants days to sort through old charts, send our
letters, and make calls.....not anymore!"
Gary M. Klein D.D.S. - Harrisburg, PA

There are two reasons that PLZ is the only system that can get you results like Dr. Klein is seeing, and they're both message types that are unique to PLZ: letters, and emails to you about a specific patient.

Letters
PLZ is the only automated patient communications system in dentistry that can print and mail letters to patients. Why are letters important? In the case of patient reactivation, they're important for two reasons. First, there's a very good chance that you don't have a valid email address for a patient who hasn't been seen in the past two years. (You might not even have been collecting email addresses that long ago!) Second, HIPAA - even if you do have a valid email address, in our opinion, the language you should use to help motivate these patients to get back in to see you should not be sent in an email, because email is not a "secure" form of communication. (Nor is a postcard, which is why we don't send reactivation postcards.)

The letters are very professional looking, and if you have a logo, it's included on the letter. <CLICK HERE> to see some samples.

Patient-specific emails to your office
This message type is just what it sounds like - we send an email to YOU, telling you something important about a specific patient. In the Reactivation System, we send you two such emails. One is sent as soon as the patient reaches your "inactive threshhold" - 18 months, 24 months, whatever you want - telling you that the patient is now inactive, and giving you four options for handling this patient. (See sample email below.) If you select the option that generates the letter, then we'll send the letter, and send you another email two weeks after the letter goes, reminding you that we sent it. This lets you call the patient to try to get them scheduled., if they didn't schedule themselves when they got the letter.

If you already have a system in place for reactivating patients - a letter you send, for example, or a phone call you make - and you want to keep doing that, you can still use the PLZ Reactivation System to notify you when a patient becomes inactive, so you can do whatever it is that you do. That way, the system will be automatic, and no one will ever have to remember to run a report, or browse through paper charts, again.

 

 

 Dr Bill Williams

Atlanta, GA

 

5 Year Lighthouse client